Out-of-Home Advertising
Discover how our tailored out-of-home advertising services can effectively engage your target audience and drive results for your business.
Explore Our Range of OOH Advertising Solutions
Our extensive inventory caters to various audiences and environments.
- Static Billboard Advertising
- LED Billboard Advertising
- Lightboxes
- Wall Murals
- Video Walls
- Lamp Post banners
- Vehicle Wraps
- Train Advertising
- Airport Advertising
- Large format displays
Our Locations
Why Choose Us
Proven Experience
Being in the industry for over 3 decades, RS Concepts Inc. has established a solid reputation as a leader in out-of-home advertising. Our extensive experience allows us to understand the evolving market dynamics and deliver effective advertising solutions that resonate with audiences.
Strategic Locations
We strategically position our advertisements in high-traffic areas across the Philippines, ensuring maximum visibility for your brand. Whether it's busy city centers, major highways, or bustling transit hubs, our locations are designed to capture the attention of your target audience.
Innovative Solutions
At RS Concepts Inc., we believe in staying ahead of the curve. Our commitment to innovation means we continually explore and implement cutting-edge advertising technologies and creative strategies. From dynamic digital displays to engaging interactive campaigns, we offer solutions that elevate your brand and enhance consumer engagement.
FAQs
OOH advertising refers to any form of advertising that reaches consumers while they are outside their homes. This includes billboards, transit ads, street furniture, and digital screens in public spaces.
We offer a range of OOH options, including:
- Traditional and digital billboards
- Transit ads (buses, trains, airports)
- Street furniture (bus sheds, lamp post banners, lightboxes)
- Large format displays (video walls, murals)
- DOOH (Digital Out-of-Home) like LED screens and interactive kiosks
The choice depends on your campaign goals, target audience, and budget. For example:
- Billboards for broad, high-visibility campaigns.
- Transit ads to target mobile audiences.
- DOOH for dynamic and interactive messaging.
Consult with an OOH specialist to match formats with your objectives.
OOH provides:
- High visibility in high-traffic areas.
- Broad reach across diverse demographics.
- Enhanced brand recall, as ads are repeatedly viewed.
- Cost efficiency, especially compared to digital ads.
Effectiveness is measured through metrics like:
- Impressions (traffic and footfall data).
- Engagement (via QR codes or hashtags).
- Brand lift studies to assess awareness and recall.
- Tools like geo-fencing and mobile tracking can link OOH exposure to digital actions.
Campaign durations vary, but most run for 4 to 12 weeks. Shorter durations are ideal for event promotions, while longer campaigns work well for sustained brand awareness.
Yes, OOH ads are subject to local government regulations, which may dictate:
- Placement and size of ads
- Content restrictions (e.g., no offensive material)
Consult your advertising partner for guidance on compliance.
Absolutely! Content can be tailored to your brand and campaign objectives, including custom graphics, messaging, and even real-time updates for digital ads.
Start by identifying your campaign goals, target audience, and budget. Then, consult an OOH advertising provider to select the best formats and locations for your needs.
Costs vary depending on:
- Ad format (digital vs. traditional)
- Location (prime spots like EDSA are more expensive)
- Duration and production costs
Discuss your budget with your provider for tailored pricing options.
